Considering Major Gifts Made Simple

Considering Major Gifts Made Simple

When segmenting your organization’s database to better utilize its giving potential by targeting your requests, there is one category you may elect to focus more attention on in this current atmosphere of uncertainty. Over and above the usual suspects of annual and...
Laying the Groundwork for Success: A Strong Case for Support

Laying the Groundwork for Success: A Strong Case for Support

At the heart of every successful development strategy is a clear and compelling Case for Support. This cornerstone document defines your organization’s mission, communicates your vision, and provides evidence of your impact. More than just an internal reference, it...
Building a Stronger Future Together: Why Individual Donors Matter

Building a Stronger Future Together: Why Individual Donors Matter

When we think of nonprofit funding, grants, sponsorships, and galas often take center stage. But in truth, more than 80% of philanthropic dollars in the U.S. come from individual donors and private foundations—making individual donor programs not just valuable, but...
Your Brand Is A Soap Opera. Deal With It.

Your Brand Is A Soap Opera. Deal With It.

A friend of mine sent me this incredibly entertaining Rolling Stone piece called “The Slow Death of the Great Wrestling Promo”. You should read it. Of course, you didn’t take your mother’s advice to eat your vegetables when you were growing up,...